Released on = March 22, 2007, 12:31 pm

Press Release Author = Breen Halley

Industry = Food & Beverage

Press Release Summary = DrinksTV the net's leading website for cocktail videos is
creating the first ever online interactive Tequila Cocktail Showdown sponsored by
Oro Azul. The voting starts on April 13th; check out DrinksTV's special Showdown
section at www.DrinksTV.com/OroAzul.

Press Release Body = MIRAMAR, FL March 22, 2007 - DrinksTV is the #1 multimedia
website for the alcohol/beverage industry. DrinksTV has the LARGEST Cocktail Video
Library on the internet. The searchable database contains over 5,000 cocktail
recipes, including several hundred in video form. The site features ORIGINAL Video
content, local & national Interactive Competitions with easy to use Interactive
features.

DrinksTV the net's leading website for cocktail videos is creating the first ever
online interactive Tequila Cocktail Showdown sponsored by Oro Azul. The voting
starts on April 13th; check out DrinksTV's special Showdown section at
www.DrinksTV.com/OroAzul. DrinksTV will be filming at over 25 bars, restaurants and
lounges over the next 4 weeks. More than 50 bartenders are participating in this
contest. Each will be creating a Specialty Classic Cocktail and an Original Tequila
Recipe. With over 100 different tequila recipes, users can watch, then vote on who
they think makes the best tequila cocktail.

All entries are eligible to win $6,000 in cash and prizes, with a Grand Prize of
$1,500. The bartenders can choose from 3 different Oro Azul tequilas: Blanco,
Reposado and Anejo. Voters will have until June 30th to cast their decision. Come
to DrinksTV.com and vote for your favorite bartender creating your favorite drink
using Oro Azul; vote for as many drinks as you deem delicious in this exciting
contest from DrinksTV.


About DrinksTV:

DrinksTV is the #1 multimedia website for the alcohol/beverage industry and
consumers. DrinksTV features the largest cocktail video library on the internet with
over 400 how to videos. Learn how to make all the hottest cocktails. DrinksTV is the
definitive source for alcohol beverage information and entertainment. With over
5,000 cocktails in our searchable database for ingredients, alcohol type, and more
to make that perfect drink. www.drinkstv.com


About Oro Azul Tequila:

Oro Azul Tequila is made with only the finest 100% Weber Blue Agave. Oro Azul
Tequila has been voted World's Best Premium Tequila by the Beverage Testing
Institute. Barrel Select Imports of Lake Bluff, IL serves as the exclusive US
importer for Oro Azul Tequilas. www.oroazultequila.com


Web Site = http://www.drinkstv.com

Contact Details = Phillip Jarrell, VP Retail Media
(954) 442-8252
pjarrell@drinkstv.com